The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

My Rules for 2026 and Why I’m Letting Go of Overworking to Succeed entrepenuers small business small business mindset

If you have ever felt like you had to overwork, overthink, or over explain just to succeed, this one is for you.

For a long time, I believed success had to feel exhausting. Like if I was not constant...

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My Word for 2026 Is Sovereign and Here’s Why It Matters for Growth and Confidence entrepenuers small business small business mindset small business owners

Every year, I choose a word to guide how I show up in my life and business.

Not because it sounds nice.
Not because I need motivation.
But because it reflects what I need to step into.

My word for 2...

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Things I'm Letting Go in 2025 to Grow My Business in 2026 entrepenuers small business mindset small business owners

 

Kinda feels like my heart is right on my sleeve with this one 🥹

There are a few things that were hard to admit… but I truly believe awareness is the first step to growth. And I’m so ready for that...

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Doing Business Differently Might Be Your Biggest Strength entrepenuers small business mindset small business owners

I’ve had to remind myself of this more times than I can count…

For years, I wrestled with the fact that I didn’t run my business the way everyone else seemed to. I don’t work traditional 9–5 hours....

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Meet the Heart Behind Brandakin Social Media: Emily’s Story💛 behindthebrand brand loyalty entrepenuers

👋🏼Hey there, it’s time for a reintroduction!

I’m Emily, the founder and social media strategist behind Brandakin Social Media. Whether we’ve just connected or you’ve followed me for years, I wanted...

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2025 Was a Lot, But You’re Still Showing Up entrepenuers small business mindset

I’ve had so many heart-to-hearts with business owners lately and there’s one thing I keep hearing on repeat:

“This year tried me.”

If you’ve ever sat at your kitchen table whispering “I can’t keep...

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Running a Business Is Personal, Here’s the Honest Truth About What I’ve Been Feeling Lately entrepenuers small business small business mindset

This blog post isn’t polished. It isn’t strategic. It’s just real.

I’ve been sitting with a lot of anxiety lately. And truthfully? I didn’t plan on posting about it. But I’ve always promised to sho...

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Ask Emily: Home Office Productivity entrepenuers small business small business owners

Working from home can feel like the dream, until distractions sneak in and productivity slips away. If you’ve ever sat down to work and thought, “Where do I even start?” you’re not alone!

After sever...

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Is Your Mindset Holding You Back? entrepenuers small business mindset small business owners

Mindset Check-In đź§ 

Mindset is everything when it comes to growth, both in business and in life. And the truth is… we don’t always realize when our own thoughts are what’s holding us back.

So today...

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Daily Reminder: Take Breaks burnout tips entrepenuers small business mindset small business owners

Here’s your gentle reminder to take a break today.

This has honestly been one of the biggest lessons I’ve learned since starting my own business. And to be totally transparent, I’m still working on i...

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Track Your Progress entrepenuers small business mindset small business owners social media growth

 

An important reminder for you and your business: track your progress.

It’s so easy to feel like things aren’t moving fast enough, especially with social media. Maybe you’re thinking, “Is this even...

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Profile Photo Advice brand loyalty entrepenuers instagram growth social media tips

Choosing a profile photo seems simple... but it’s actually one of the most important first impressions you’ll make on social media!

Here are a few tips to help you pick the perfect one:

📌 If you...

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