The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

A festive blog banner with pink background and Christmas decor, featuring a smiling woman in a Santa hat gesturing toward the blog title: “Day 11 of Social Growthmas: Stop Posting Blindly: Why Social Media Insights Are Your Cheat Code for Growth.”

Day 11 of Social Media Growthmas - Stop Posting Blindly: Why Social Media Insights Are Your Cheat Code for Growth social media growth social media insights social media marketing social media tips

🎯 Are you actually paying attention to your social media insights?

If not, let’s change that.

Your insights are literally a built-in cheat sheet for success. They show you what your audience is lo...

Festive pink flatlay with Christmas gift, ornaments, and pine branches surrounding a cheerful woman in a Santa hat and cream blazer. Text overlay reads “Day 10 of Social Growthmas: Forget the Follower Count: Here’s What Really Matters for Growth.”

Day 10 of Social Media Growthmas - Forget the Follower Count: Here’s What Really Matters for Growth social media growth social media marketing social media tips social media troubleshooting

I might get a little side-eye for saying this, but I’m saying it anyway…

Nobody is going to remember how many followers, views, or likes you had.

They’ll remember how you made them feel.

💡 Read t...

A smiling blonde woman wearing a Santa hat gestures playfully on a pink background decorated with Christmas ornaments, gift boxes, and pine sprigs. The text on the image reads: “Day 8 of Social Growthmas: Why ‘Failed’ Posts Are the Secret to Social Media Success (and What to Do Instead of Hiding Them).”

Day 8 of Social Media Growthmas - Why “Failed” Posts Are the Secret to Social Media Success (And What To Do Instead of Hiding Them) social media social media marketing social media strategy social media troubleshooting

Let’s get real for a sec: **not every post is going to be a winner.**😅

And guess what? That’s okay. Actually, it’s more than okay, it’s necessary.

Some of your “failed” posts are vital stepping st...

Smiling woman in a Santa hat poses with her arms raised in excitement on a pink background surrounded by Christmas decor, with text that reads: “Day 6 of Social Growthmas: The real secret to social media growth? Daily engagement and consistency.”

Day 6 of Social Media Growthmas - The Real Secret to Social Media Growth? Daily Engagement and Consistency social media social media consistency social media engagement social media marketing

Let’s talk about the real MVPs of social media growth: engagement and consistent posting.✨

If you’ve been wondering how to get more eyes on your content, attract dream clients, or boost your DMs an...

Day 5 of Social Growthmas blog banner featuring a cheerful blonde woman in a Santa hat pointing up at the blog title: “The Secret to Consistent Social Media Posting? Reuse Your Content Like a Pro.” The background includes pink holiday décor, silver ornaments, gift boxes, and pine accents for a festive, feminine vibe.

Day 5 of Social Media Growthmas - The Secret to Consistent Social Media Posting? Reuse Your Content Like a Pro content creation social media social media consistency social media growth social media marketing

Let’s talk about the real secret to keeping up with social media content without burning out.

Reusing your content. Yep. I said it. Reuse. Repurpose. Repeat.♻️

If your content is high quality and ...

Festive flatlay with white and silver holiday decorations and gift box on a pink background. Bold text reads ‘Day 2 of Social Growthmas: Reel Covers That Convert: 4 Ways to Boost Views and Build Trust.’ A smiling blonde woman wearing a Santa hat gestures excitedly at the text

Day 2 of Social Media Growthmas - Reel Covers That Convert, 4 Ways to Boost Views and Build Trust instagram instagram feed instagram growth social media marketing

Day 2 of Social Growthmas is here and we’re talking Reel covers, the real MVP of your Instagram growth strategy!

If you want more views and more loyal followers, your reel cover is where it all sta...

A cheerful woman in a Santa hat stands with arms open against a festive pink background, surrounded by holiday decor and a wrapped gift. Overlaid text reads: “Day 1 of Social Growthmas: YOU’RE THINKING ABOUT SOCIAL MEDIA CONSISTENCY ALL WRONG.”

Day 1 of Social Media Growthmas - You’re Thinking About Social Media Consistency All Wrong instagram growth social media consistency social media growth social media marketing

I bet you’ve been thinking about “consistency” all wrong 🫣

Let’s reframe it. What if consistency meant showing up a certain number of times each week that YOU choose and that actually works for YO...

Brandakin Social Media awarded 2025 Platinum Winner by CommunityVotes Fargo for Social Media Marketing and Digital Marketing, displayed with two award badges and a laptop in the background.

From Side Hustle to Award Winning Business: A Thank You to the Fargo Community social media managment social media marketing

What started as a side gig in college has now turned into a full-time, award-winning business… and I’m still wrapping my head around it! 🤯

Being a small business owner means wearing a lot of hats, ...

A woman holding a laptop smiles while working in a softly lit room with bookshelves and decor in the background. Overlaid text reads: “Your niche isn’t saturated… you just need to hire Brandakin Social Media” with a smaller caption at the bottom saying “the results speak for themselves.”

Your Niche Isn’t Too Saturated, You Just Need a Strategy That Works contentthatconverts instagramforbusiness social media marketing social media strategy

Let’s talk about a big social media myth I hear way too often:
“My niche is too saturated to grow.”

Here’s the truth: it’s not your niche, it’s your strategy. And once you lock in a strategic and ...

Emily sitting at a desk in a bright home office, smiling at the camera. A desktop computer and tablet are on the desk, surrounded by plants, books, and office supplies. Text overlay reads: "Ask Emily: Should I Reuse Social Media Content?

Ask Emily: Should I Reuse Social Media Content? content creation content ideas social media managment social media marketing

The Secret to Keeping Up With Social Media? Reuse Your Content!

Want to know the real secret to staying consistent with your social media posts?

Reuse your content.

Yep. I said it. And yes, it r...

Ten Tips For Social Media Growth social media social media growth social media marketing social media tips

Let’s be real, social media growth can feel super complex and a little overwhelming. And yes, even I still feel that way sometimes!

But here’s what I’ve learned: growth doesn’t have to be chaotic o...

A blonde woman in a purple dress works on a laptop and phone, shown across a computer and smartphone mockup. The text on the image reads "Expectations for your social media manager" against an orange background.

Expectations For Your Social Media Manager social media managment social media marketing social media tips

Thinking About Hiring a Social Media Manager? Let’s Talk Expectations

If you’ve ever wondered what should I actually expect from a social media manager. this one’s for you.

Maybe you’re thinking a...

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