Day 8 of Social Media Growthmas - Why “Failed” Posts Are the Secret to Social Media Success (And What To Do Instead of Hiding Them)
Let’s get real for a sec: **not every post is going to be a winner.**😅
And guess what? That’s okay. Actually, it’s more than okay, it’s necessary.
Some of your “failed” posts are vital stepping stones to the content that eventually performs like crazy.
So if you’re scared of posting something that might flop, this blog is for you, bestie. 💛
Here’s why failed posts matter:
Every time you post, you’re gathering data.
Even if the post doesn’t “do well” it helps you learn:
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What kind of hooks actually grab attention
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How long your videos should be
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Which delivery styles connect best with your audience
🔥 Those failed posts are the gateway to successful ones.
And here’s the truth: you’re the only one tracking them so closely.
Nobody’s watching your page tallying up your underperforming content.
Not your audience. Not your followers. Not the algorithm gods.
Let go of the fear and just post.
You don’t need perfect to grow.
You need consistent, strategic content that you’re willing to share, even if it makes you nervous.
Here are two mindset shifts that have helped so many Brandakin clients:
1. Set a time limit on edits.
If you’re sitting in Canva or CapCut tweaking for the 12th time… STOP.
Give yourself 15 minutes. Then move on.
Worrying one more minute won’t make the post go viral, but it will steal your time and energy. ⏳
2. Hit post even if it’s not 100% perfect.
That next “maybe” post could be the one that takes off…
But you’ll never know if you’re too afraid to put it out there. 😭
So here’s your permission slip, friend:
Failing is part of succeeding.
All your favorite creators? Yep, they’ve had flops too.
Nobody escapes it. It’s just part of the process.
So stop waiting to feel totally confident. Confidence comes after action, not before it.👏🏻
Need a social media cheerleader in your corner?
If posting feels hard, scary, or exhausting, you don’t have to go it alone.
Join Brandakin Besties, where you’ll get:
✨ A sounding board for your content
✨ Real feedback (without the pressure)
✨ Support from a social media expert who gets it
✨ Strategy, pep talks, and real-time help when you need it most
👇🏼
Click here to join Brandakin Besties now
Final reminder:
Your next successful post could be one click away.
But if you let fear of failure stop you from hitting post, you’ll never know.
Go for it. I’m cheering you on. Always. 🫶🏼