The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

Brandakin Social Media awarded 2025 Platinum Winner by CommunityVotes Fargo for Social Media Marketing and Digital Marketing, displayed with two award badges and a laptop in the background.

From Side Hustle to Award Winning Business: A Thank You to the Fargo Community social media managment social media marketing

What started as a side gig in college has now turned into a full-time, award-winning business… and I’m still wrapping my head around it! 🤯

Being a small business owner means wearing a lot of hats, ...

A collage of a cheerful woman working in various cozy, creative environments—taking selfies, on the phone, using a computer, recording with headphones, and interacting with dogs—highlighting her approachable, confident personality and dynamic presence in her business. The center image features her smiling in a patterned dress with her hand in her hair, surrounded by softly tinted pastel panels of her in action.

Meet the Heart Behind Brandakin Social Media: Emily’s Story💛 behindthebrand brand loyalty entrepenuers

👋🏼Hey there, it’s time for a reintroduction!

I’m Emily, the founder and social media strategist behind Brandakin Social Media. Whether we’ve just connected or you’ve followed me for years, I wanted...

2025 Was a Lot, But You’re Still Showing Up entrepenuers small business mindset

I’ve had so many heart-to-hearts with business owners lately and there’s one thing I keep hearing on repeat:

“This year tried me.”

If you’ve ever sat at your kitchen table whispering “I can’t keep...

Running a Business Is Personal, Here’s the Honest Truth About What I’ve Been Feeling Lately entrepenuers small business small business mindset

This blog post isn’t polished. It isn’t strategic. It’s just real.

I’ve been sitting with a lot of anxiety lately. And truthfully? I didn’t plan on posting about it. But I’ve always promised to sho...

A woman holding a laptop smiles while working in a softly lit room with bookshelves and decor in the background. Overlaid text reads: “Your niche isn’t saturated… you just need to hire Brandakin Social Media” with a smaller caption at the bottom saying “the results speak for themselves.”

Your Niche Isn’t Too Saturated, You Just Need a Strategy That Works contentthatconverts instagramforbusiness social media marketing social media strategy

Let’s talk about a big social media myth I hear way too often:
“My niche is too saturated to grow.”

Here’s the truth: it’s not your niche, it’s your strategy. And once you lock in a strategic and ...

Instagram Call to Action Ideas calltoactions instagram instagramtips

Do you ever get stuck on what to say at the end of your Instagram caption? You’ve written something valuable, the photo is great, but now you’re staring at the screen wondering how to wrap it up?

Y...

Show Up In Social Media Photos social media social media strategy social media tips

My sister was visiting this week, and she snapped a few quick photos of me working in my office. Nothing fancy, just me, doing what I normally do every day.

And honestly? I love these photos.

Why?...

Emily sitting at a desk in a bright home office, smiling at the camera. A desktop computer and tablet are on the desk, surrounded by plants, books, and office supplies. Text overlay reads: "Ask Emily: Should I Reuse Social Media Content?

Ask Emily: Should I Reuse Social Media Content? content creation content ideas social media managment social media marketing

The Secret to Keeping Up With Social Media? Reuse Your Content!

Want to know the real secret to staying consistent with your social media posts?

Reuse your content.

Yep. I said it. And yes, it r...

Ten Tips For Social Media Growth social media social media growth social media marketing social media tips

Let’s be real, social media growth can feel super complex and a little overwhelming. And yes, even I still feel that way sometimes!

But here’s what I’ve learned: growth doesn’t have to be chaotic o...

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The Importance of Branding and Social Media brand loyalty instagram social media social media strategy

Why Branding Consistency Matters on Social Media (and What to Do About It)

If you’ve ever chatted with me about social media, chances are you’ve heard me say this loud and clear:

Don’t ever undere...

A woman with blonde hair smiles while working at her home office desk, wearing a lavender sweater, seated at an iMac with colorful sticky notes and a coffee cup nearby. Text overlay reads: "Ask Emily: Home Office Productivity."

Ask Emily: Home Office Productivity entrepenuers small business small business owners

Working from home can feel like the dream, until distractions sneak in and productivity slips away. If you’ve ever sat down to work and thought, “Where do I even start?” you’re not alone!

After sever...

Avoid These Social Media Tactics social media social media tips social media troubleshooting

Let’s talk about 3 social media tactics to avoid 👀

If managing your business's social media ever leaves you feeling stressed, overwhelmed, or spinning your wheels, you're not alone. And chances are...

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The Brandakin Blog

👋🏼Hey there, it’s time for a reintroduction!

The Secret to Keeping Up With Social Media? Reuse Your Content!

Why Branding Consistency Matters on Social Media (and What to Do About It)

Want To Stay In The Know?

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