The Brandakin Blog

Interested in a Social Media Audit? small business marketing social media audit social media growth

If you’ve been feeling unsure about your current social media strategy, a Brandakin Social Media Audit might be the clarity you’ve been needing.

We’ll take a deep dive into your current content, ...

Profile Photo Advice brand loyalty entrepenuers instagram growth social media tips

Choosing a profile photo seems simple... but it’s actually one of the most important first impressions you’ll make on social media!

Here are a few tips to help you pick the perfect one:

📌 If you...

How To Give Back To Customers brand loyalty customer experience small business marketing

Giving back to your customers is one of my favorite topics, seriously. It’s something I value deeply in my own business.

Because here’s the truth: I don’t want to have 15 clients I barely know. ...

Social Media Copy: Get Creative, stylized text on a light background with a large orange flower outline and sparkles. The graphic encourages creativity in social media captions and branding.

Social Media Copy: Get Creative! content creation social media strategy social media tips

Let’s talk about one of the most underrated parts of your content, your caption (aka your social media copy).

You might think the video or photo is the most important part... but let me tell you,...

Social Media Post Inspiration content creation content ideas social media tips

Feeling stuck trying to come up with something to post? I’ve so been there.

You’re juggling everything else in your business, and sometimes the last thing you want to do is figure out what to post ...

Graphic showing a lightbulb leading to three mobile phones labeled “POST,” illustrating how one idea can become multiple content posts. Text at bottom reads “Create Multiple Content Posts From One Idea.” Background is light with olive accents.

Create Multiple Content Posts From One Idea content creation repurpose content social media troubleshooting

Did you know? With one good idea you can create multiple content posts! Here are five separate pieces of content you can create from a single idea...

Did you know one sol

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Own Your Business Journey entrepenuers small business small business mindset

Here’s a quick reminder that can go a long way in your business growth: own your journey.

It sounds simple, but it’s so easy to forget — especially when you’re scrolling and comparing your social...

The Importance of the Call to Action captions content creation small business marketing social media strategy social media tips

Let’s talk about one of the most important parts of your social media content: your call to action, also known as a CTA.

A strong CTA encourages your followers to engage with your post. It gives ...

Blonde woman on a phone call at her desk while working on a computer with a colorful design open on screen. Text on image reads: 'Interested in a Strategy Solutions'

Interested In A Strategy Solutions Call? outsourcing for small business social media social media audit social media managment

Curious about what’s included in a Brandakin Strategy Solutions Call? Let’s break it down so you know exactly what to expect and how it can help you grow your business with purpose and confidence....

Blonde woman sitting at a desk in a cozy, plant-filled home office with a desktop and tablet. She’s wearing a lavender sweater, resting her chin on her hand, looking thoughtfully at her screen. Overlay text reads: “Do you need a virtual assistant?”

Do You Need a Virtual Assistant? outsourcing for small business social media managment virtual assistant

Wondering if it’s time to bring in some help behind the scenes? You’re not alone. I know a lot of business owners who aren’t sure if now is the “right” time to hire a virtual assistant or social m...

Flat lay of Thanksgiving-themed food items like turkey, cranberries, pie, and corn on a white surface with the text “November Content Calendar” in orange.

November Content Calendar content content creation social media calendar social media managment

Feeling stuck on what to post this November? You're not alone. When you're juggling everything else in your business, creating content can feel like the last thing you have energy for.

But don’t ...

Text-based graphic with retro pink contour shapes on a deep plum background. The centered text reads: “Best Strategy to Grow Followers Organically” in a playful serif font, with the word "Organically" glowing in pink.

Top Ten Tips for Social Media Growth Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs. These are the same tips I use with clients and in my own strategy — and they work. Let’s jump in! Define your goals Know what you want to get out of social media. Is it sales? Visibility? Community? Having a clear goal helps you create content with purpose. Find your niche Be specific about who you're talking to. Your content should speak directly to your ideal customer or client. Plan your posts Creating a content plan saves time and stress. It helps you stay consistent, stay ahead, and show up intentionally. Be consistent You don’t have to post daily, but you do need to show up regularly. Growth comes from being dependable to your audience. Use hashtags Relevant hashtags help more people find your content. Don’t skip them — just make sure they align with your post and your niche. Make reels Reels are still one of the best ways to get visibility. They don’t need to be perfect — just create something helpful, relatable, or entertaining. Focus on quality over quantity A few strong, valuable posts each week will go further than posting daily just to check the box. Engage with your audience Reply to comments, answer DMs, like and comment on other posts. Engagement builds connection and tells the algorithm you’re active. Write interesting captions Use your voice. Share stories, start with a strong first line, and write captions that make people pause and connect. Be human Your audience wants to know you. Don’t be afraid to show your face, share behind-the-scenes moments, or talk about what really matters to you and your business. Social media growth doesn’t happen overnight — but with the right strategy and consistency, it will happen. You’ve got this! And if you’re looking for extra support or want help creating a custom strategy that fits your business, reach out. I’m here for you 💬 small business marketing social media growth social media strategy social media tips

Top Ten Tips for Social Media Growth

Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs....

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