The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

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Social Media Pep Talk from Brandakin social media social media consistency social media tips

Need a Quick Social Media Pep Talk? Let’s Do It.

Sometimes we all need a little push when it comes to showing up on social media. I get it, it can feel like a lot.

But here’s the truth: when it co...

What To Do With Social Media Captions captions social media strategy social media tips

How to Write Better Social Media Captions (That Actually Engage!)

Let’s be honest — social media captions can feel intimidating sometimes.

You open up Instagram, pull up your post, and then… nothi...

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Expectations For Your Social Media Manager social media managment social media marketing social media tips

Thinking About Hiring a Social Media Manager? Let’s Talk Expectations

If you’ve ever wondered what should I actually expect from a social media manager. this one’s for you.

Maybe you’re thinking a...

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Ask Emily: How Often To Post On Social Media? social media consistency social media managment social media strategy social media tips

How Often Should You Post on Social Media?

This is one of the most common questions I get from clients:
“How often should I be posting on social media?”
And honestly? The answer really depends on you...

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Achieving Community On Social Media customer customer service tips social media strategy social media tips

How to Build Community on Social Media with Boutique Expert Ciara Stockeland

We all know social media can feel a little tricky, especially when it comes to building true community.

Today on the p...

Social Media Marketing: 5 tips small business marketing social media growth social media marketing social media tips

Trying to step up your social media game but not sure where to focus? I’ve got you! 🙌🏼 Here are five of my favorite go-to tips to strengthen your strategy and boost your visibility.

1. Use the r...

Profile Photo Advice brand loyalty entrepenuers instagram growth social media tips

Choosing a profile photo seems simple... but it’s actually one of the most important first impressions you’ll make on social media!

Here are a few tips to help you pick the perfect one:

📌 If you...

Social Media Copy: Get Creative, stylized text on a light background with a large orange flower outline and sparkles. The graphic encourages creativity in social media captions and branding.

Social Media Copy: Get Creative! content creation social media strategy social media tips

Let’s talk about one of the most underrated parts of your content, your caption (aka your social media copy).

You might think the video or photo is the most important part... but let me tell you,...

Social Media Post Inspiration content creation content ideas social media tips

Feeling stuck trying to come up with something to post? I’ve so been there.

You’re juggling everything else in your business, and sometimes the last thing you want to do is figure out what to post ...

The Importance of the Call to Action captions content creation small business marketing social media strategy social media tips

Let’s talk about one of the most important parts of your social media content: your call to action, also known as a CTA.

A strong CTA encourages your followers to engage with your post. It gives ...

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Top Ten Tips for Social Media Growth small business marketing social media growth social media strategy social media tips

Top Ten Tips for Social Media Growth

Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs....

Social Media Dos and Don'ts social media strategy social media tips social media troubleshooting

Here’s your friendly reminder on a few social media do’s and don’ts, especially if you're working to grow your business accounts!

Let’s start with the don’ts:

🚫 Don’t only sell. Your content sho...

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