The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

A cheerful woman in a Santa hat stands with arms open against a festive pink background, surrounded by holiday decor and a wrapped gift. Overlaid text reads: “Day 1 of Social Growthmas: YOU’RE THINKING ABOUT SOCIAL MEDIA CONSISTENCY ALL WRONG.”

Day 1 of Social Media Growthmas - You’re Thinking About Social Media Consistency All Wrong instagram growth social media consistency social media growth social media marketing

I bet you’ve been thinking about “consistency” all wrong 🫣

Let’s reframe it. What if consistency meant showing up a certain number of times each week that YOU choose and that actually works for YO...

Brandakin Social Media awarded 2025 Platinum Winner by CommunityVotes Fargo for Social Media Marketing and Digital Marketing, displayed with two award badges and a laptop in the background.

From Side Hustle to Award Winning Business: A Thank You to the Fargo Community social media managment social media marketing

What started as a side gig in college has now turned into a full-time, award-winning business… and I’m still wrapping my head around it! 🤯

Being a small business owner means wearing a lot of hats, ...

A woman holding a laptop smiles while working in a softly lit room with bookshelves and decor in the background. Overlaid text reads: “Your niche isn’t saturated… you just need to hire Brandakin Social Media” with a smaller caption at the bottom saying “the results speak for themselves.”

Your Niche Isn’t Too Saturated, You Just Need a Strategy That Works contentthatconverts instagramforbusiness social media marketing social media strategy

Let’s talk about a big social media myth I hear way too often:
“My niche is too saturated to grow.”

Here’s the truth: it’s not your niche, it’s your strategy. And once you lock in a strategic and ...

Emily sitting at a desk in a bright home office, smiling at the camera. A desktop computer and tablet are on the desk, surrounded by plants, books, and office supplies. Text overlay reads: "Ask Emily: Should I Reuse Social Media Content?

Ask Emily: Should I Reuse Social Media Content? content creation content ideas social media managment social media marketing

The Secret to Keeping Up With Social Media? Reuse Your Content!

Want to know the real secret to staying consistent with your social media posts?

Reuse your content.

Yep. I said it. And yes, it r...

Ten Tips For Social Media Growth social media social media growth social media marketing social media tips

Let’s be real, social media growth can feel super complex and a little overwhelming. And yes, even I still feel that way sometimes!

But here’s what I’ve learned: growth doesn’t have to be chaotic o...

A blonde woman in a purple dress works on a laptop and phone, shown across a computer and smartphone mockup. The text on the image reads "Expectations for your social media manager" against an orange background.

Expectations For Your Social Media Manager social media managment social media marketing social media tips

Thinking About Hiring a Social Media Manager? Let’s Talk Expectations

If you’ve ever wondered what should I actually expect from a social media manager. this one’s for you.

Maybe you’re thinking a...

"Retro-style graphic with pink background and pattern, featuring two keys and the text 'keys to organic social media growth' in bold bubble font" Let me know if you'd like a more descriptive or SEO-optimized variation!

Keys To Organic Social Media Growth organic social media small business marketing social media growth social media marketing

Organic social media growth. Such an important topic, and one I get asked about all the time!

Recently someone asked me, “How do I grow my social media following organically?” And let me tell you...

Hashtags for Your Online Business hashtag tips hashtags hashtags troubleshooting social media marketing

If you’ve ever found yourself staring at your post wondering, “What hashtags should I even use?” you’re definitely not alone.

Hashtags can feel confusing, but when you understand how they work, t...

Social Media Marketing: 5 tips small business marketing social media growth social media marketing social media tips

Trying to step up your social media game but not sure where to focus? I’ve got you! 🙌🏼 Here are five of my favorite go-to tips to strengthen your strategy and boost your visibility.

1. Use the r...

1 2

Want To Stay In The Know?

Join the list and receive occasional emails with updates, discounts, insights and more!

You're safe with Brandakin. We'll never spam you or sell your contact info.