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The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

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Social Media Follower Count organic social media small business marketing small business mindset social media strategy

What’s the Deal With Follower Count? Does It Really Matter?

Let’s talk about a topic that everyone wonders about at some point: follower count. How important is it? Does it actually impact success?...

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Fashion Business Content Ideas content creation content ideas fashion business fashion marketing small business marketing

Fashion Business Content Ideas (That You Can Use Over & Over Again)

Running a fashion biz and stuck on what to post next? You’re not alone, but don’t worry, your social media bestie is here to help...

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Tips for Social Media Consistency content calendar repurpose content small business marketing social media consistency

I’ve been working on content for the upcoming month and wanted to share a little reminder with you,

Social media consistency doesn’t have to be complicated. 🙌🏼

One of the biggest struggles I see...

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Keys To Organic Social Media Growth organic social media small business marketing social media growth social media marketing

Organic social media growth. Such an important topic, and one I get asked about all the time!

Recently someone asked me, “How do I grow my social media following organically?” And let me tell you...

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Over-the-shoulder view of a blonde woman working on social media graphics at her computer with the headline “How to Make Social Feeds Less Repetitive.
How to Make Social Feeds Less Repetitive content creation instagram feed small business marketing social media strategy

 

Feel like your feed is just the same old, same old? You’re not alone. So many business owners fall into a rut with content that starts to feel repetitive. The good news is, it’s totally fixable w...

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Pink and peach checkered background with large number 5 and text that reads “Social Media Marketing Tips” in bold pink lettering, Brandakin Social Media logo in the corner.
Social Media Marketing: 5 tips small business marketing social media growth social media marketing social media tips

Trying to step up your social media game but not sure where to focus? I’ve got you! 🙌🏼  Here are five of my favorite go-to tips to strengthen your strategy and boost your visibility.

1. Use the r...

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Interested in a Social Media Audit? small business marketing social media audit social media growth

If you’ve been feeling unsure about your current social media strategy, a Brandakin Social Media Audit might be the clarity you’ve been needing.

We’ll take a deep dive into your current content, ...

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A green background with two outlined hands passing a heart between them. Pink text reads: “How to give back to customers.” A round Brandakin Social Club logo appears in the bottom left corner. Let me know if you’d like alt text for the others too!
How To Give Back To Customers brand loyalty customer experience small business marketing

 

Giving back to your customers is one of my favorite topics, seriously. It’s something I value deeply in my own business.

Because here’s the truth: I don’t want to have 15 clients I barely know. ...

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A stylized digital graphic with a soft pink and lavender swirl background. On the left, three bold exclamation points in gradient shades of pink are outlined in maroon. To the right, large text reads “Importance of the call to action” in pink and maroon block lettering. The Brandakin Social Media logo is placed near the bottom right corner of the text.
The Importance of the Call to Action captions content creation small business marketing social media strategy social media tips

Let’s talk about one of the most important parts of your social media content: your call to action, also known as a CTA.

A strong CTA encourages your followers to engage with your post. It gives ...

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Top Ten Tips for Social Media Growth small business marketing social media growth social media strategy social media tips

Top Ten Tips for Social Media Growth

Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs....

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Neutral-toned background with bold text encouraging business owners to evaluate if it's time to hire a virtual assistant or social media manager. Includes a checklist of signs like burnout, stagnant social media, and poor work/life balance
Need A Virtual Assistant? outsourcing small business marketing social media managment virtual assistant

On the fence about hiring a virtual assistant or social media manager?

You’re not alone, a lot of business owners hit a point where they’re juggling way too much, but aren’t sure if it’s time to as...

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Illustrated graphic of a pink and yellow desk calendar with multiple checkmarks, representing completed tasks. Beside the calendar is bold olive green text that reads "End of the Year Social Media Checklist," paired with the Brandakin Studio logo in the lower right. This image promotes a downloadable year-end checklist to help users refresh their social media presence.
End of Year Social Media Checklist advertising marketing small business marketing social media strategy

If you're wrapping up the year and thinking, “I really need to update my social media,” I've got just the thing for you.

I created a free End-of-Year Social Media Checklist and it’s perfect for any...

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