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The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

Bright yellow graphic with an outlined smartphone showing message bubbles and the text "Social Media Captions" in bold brown font. A round “b” logo is in the lower left corner, representing branding.
Social Media Captions captions content content creation social media strategy

We’ve all been there, staring at that blinking cursor with zero ideas and a post that needs to go live.đŸ˜”â€đŸ’«

If you're blanking on what to say, here’s my biggest advice:
-Keep it clear.
-Keep it simple...

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Over-the-shoulder view of a blonde woman working on social media graphics at her computer with the headline “How to Make Social Feeds Less Repetitive.
How to Make Social Feeds Less Repetitive content creation instagram feed small business marketing social media strategy

 

Feel like your feed is just the same old, same old? You’re not alone. So many business owners fall into a rut with content that starts to feel repetitive. The good news is, it’s totally fixable w...

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Social Media Copy: Get Creative, stylized text on a light background with a large orange flower outline and sparkles. The graphic encourages creativity in social media captions and branding.
Social Media Copy: Get Creative! content creation social media strategy social media tips

Let’s talk about one of the most underrated parts of your content, your caption (aka your social media copy).

You might think the video or photo is the most important part... but let me tell you,...

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A stylized digital graphic with a soft pink and lavender swirl background. On the left, three bold exclamation points in gradient shades of pink are outlined in maroon. To the right, large text reads “Importance of the call to action” in pink and maroon block lettering. The Brandakin Social Media logo is placed near the bottom right corner of the text.
The Importance of the Call to Action captions content creation small business marketing social media strategy social media tips

Let’s talk about one of the most important parts of your social media content: your call to action, also known as a CTA.

A strong CTA encourages your followers to engage with your post. It gives ...

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Text-based graphic with retro pink contour shapes on a deep plum background. The centered text reads: “Best Strategy to Grow Followers Organically” in a playful serif font, with the word "Organically" glowing in pink.
Top Ten Tips for Social Media Growth small business marketing social media growth social media strategy social media tips

Top Ten Tips for Social Media Growth

Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs....

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Retro-inspired yellow and brown graphic with flower and diamond patterns. The title 'Social Media' appears at the top, with two icons below: a green checkmark labeled 'Dos' and a red X labeled 'Don'ts.' Brandakin’s logo appears in the top right corner
Social Media Dos and Don'ts social media strategy social media tips social media troubleshooting

Here’s your friendly reminder on a few social media do’s and don’ts, especially if you're working to grow your business accounts!

Let’s start with the don’ts:

đŸš« Don’t only sell. Your content sho...

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A warning-style triangle sign with a raised hand above waves, symbolizing overwhelm, with bold text reading “Drowning in Social Media Tasks?” on a retro green and brown wavy background. A circular Brandakin Social Media logo is on the sign.
Drowning in Social Media Tasks? social media social media strategy social media troubleshooting virtual assistant

Drowning in Social Media Tasks? You're Not Alone.

If you're feeling completely overwhelmed by social media tasks or bogged down by admin work in your business, I see you.

...
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Illustrated graphic of a pink and yellow desk calendar with multiple checkmarks, representing completed tasks. Beside the calendar is bold olive green text that reads "End of the Year Social Media Checklist," paired with the Brandakin Studio logo in the lower right. This image promotes a downloadable year-end checklist to help users refresh their social media presence.
End of Year Social Media Checklist advertising marketing small business marketing social media strategy

If you're wrapping up the year and thinking, “I really need to update my social media,” I've got just the thing for you.

I created a free End-of-Year Social Media Checklist and it’s perfect for any...

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Neutral-toned graphic with retro-style orange and tan elements. Bold text says “Are You Really Checking Your DMs? Let’s Talk Auto-Replies.
Automatic Replies and Best Practices instagram growth marketing social media strategy social media tips

Are You Really Checking Your DMs? Let’s Talk Auto-Replies

Let’s be real for a second, auto-replies in the DMs are everywhere right now.
And while they can be helpful, there’s

...
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Graphic with pastel abstract background showing a large hashtag icon and text that reads: “Why aren’t my hashtags working?
Why Aren't My Hashtags Working? hashtags instagram growth small business marketing social media strategy

Let’s Talk Hashtag Strategy

Hashtags can feel confusing, right?
They’re always changing, the advice is all over the place

and figuring out what actually works can feel like a full-time job 😅

But wi...

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Collage of selfies and Reels showcasing consistent social media posts, with a calendar icon and text that reads “Consistent Social Media Posting” in pastel blue and pink.
Consistent Social Media Posting instagram growth social media calendar social media strategy social media tips

The Power of Consistent Social Media Posting

Ever look at someone’s Instagram and think:
“How do they have so many followers?!”
“How do they get that many comments and likes?!”

I’m about to let you ...

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Graphic with bold white text that says “Hiding from posting on social media” next to a hiding face emoji on a green patterned background with icons of flowers, frames, and bows.
Hiding from Posting on Social Media? social media social media growth social media strategy social media tips

Get Back in the Game on Social Media 💖

I see you over there, hiding from your Instagram account 👀
And I get it. Social media can feel a lot.

But bestie, it’s time to get back in the game and he...

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