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The Brandakin Blog

Social media tips, insights and how-tos from Emily Avdem Nelson.

Pink and peach checkered background with large number 5 and text that reads “Social Media Marketing Tips” in bold pink lettering, Brandakin Social Media logo in the corner.
Social Media Marketing: 5 tips small business marketing social media growth social media marketing social media tips

Trying to step up your social media game but not sure where to focus? I’ve got you! 🙌🏼  Here are five of my favorite go-to tips to strengthen your strategy and boost your visibility.

1. Use the r...

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Instagram profile screenshot on wavy pink background with text: “Profile Photo Advice” and a camera icon
Profile Photo Advice brand loyalty entrepenuers instagram growth social media tips

Choosing a profile photo seems simple... but it’s actually one of the most important first impressions you’ll make on social media!

Here are a few tips to help you pick the perfect one:

đź“Ś If you...

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Social Media Copy: Get Creative, stylized text on a light background with a large orange flower outline and sparkles. The graphic encourages creativity in social media captions and branding.
Social Media Copy: Get Creative! content creation social media strategy social media tips

Let’s talk about one of the most underrated parts of your content, your caption (aka your social media copy).

You might think the video or photo is the most important part... but let me tell you,...

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Pastel blue background with sparkles and the text "SOCIAL MEDIA POST INSPO" in bold purple-pink letters. Brand stamp in lower right corner.
Social Media Post Inspiration content creation content ideas social media tips

Feeling stuck trying to come up with something to post? I’ve so been there.

You’re juggling everything else in your business, and sometimes the last thing you want to do is figure out what to post ...

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A stylized digital graphic with a soft pink and lavender swirl background. On the left, three bold exclamation points in gradient shades of pink are outlined in maroon. To the right, large text reads “Importance of the call to action” in pink and maroon block lettering. The Brandakin Social Media logo is placed near the bottom right corner of the text.
The Importance of the Call to Action captions content creation small business marketing social media strategy social media tips

Let’s talk about one of the most important parts of your social media content: your call to action, also known as a CTA.

A strong CTA encourages your followers to engage with your post. It gives ...

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Text-based graphic with retro pink contour shapes on a deep plum background. The centered text reads: “Best Strategy to Grow Followers Organically” in a playful serif font, with the word "Organically" glowing in pink.
Top Ten Tips for Social Media Growth small business marketing social media growth social media strategy social media tips

Top Ten Tips for Social Media Growth

Whether you're feeling stuck with your growth or just looking to boost your presence online, these ten tips will help give your social media the refresh it needs....

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Retro-inspired yellow and brown graphic with flower and diamond patterns. The title 'Social Media' appears at the top, with two icons below: a green checkmark labeled 'Dos' and a red X labeled 'Don'ts.' Brandakin’s logo appears in the top right corner
Social Media Dos and Don'ts social media strategy social media tips social media troubleshooting

Here’s your friendly reminder on a few social media do’s and don’ts, especially if you're working to grow your business accounts!

Let’s start with the don’ts:

🚫 Don’t only sell. Your content sho...

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Automatic Replies and Best Practices instagram growth marketing social media strategy social media tips

Are You Really Checking Your DMs? Let’s Talk Auto-Replies

Let’s be real for a second, auto-replies in the DMs are everywhere right now.
And while they can be helpful, there’s

...
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Collage of selfies and Reels showcasing consistent social media posts, with a calendar icon and text that reads “Consistent Social Media Posting” in pastel blue and pink.
Consistent Social Media Posting instagram growth social media calendar social media strategy social media tips

The Power of Consistent Social Media Posting

Ever look at someone’s Instagram and think:
“How do they have so many followers?!”
“How do they get that many comments and likes?!”

I’m about to let you ...

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Graphic with bold white text that says “Hiding from posting on social media” next to a hiding face emoji on a green patterned background with icons of flowers, frames, and bows.
Hiding from Posting on Social Media? social media social media growth social media strategy social media tips

Get Back in the Game on Social Media đź’–

I see you over there, hiding from your Instagram account đź‘€
And I get it. Social media can feel a lot.

But bestie, it’s time to get back in the game and he...

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Woman in a purple dress taking product photos with her phone at a white table featuring branded packaging and candles, symbolizing small business content creation.
Content Creation Cheat Sheet content creation marketing social media strategy social media tips

Content Creation Secrets from a Social Media Manager

Let’s be honest, content creation can feel overwhelming.
But it does not have to be that way.

When I first started managing my own social medi...

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Retro style disco ball with text Stop Sleeping on this Underrated Instagram Feature
Stop Sleeping on This Underrated Instagram Feature instagram instagram growth instagram reels instagramgrowth instagramtips social media social media strategy social media tips

Now's the time to stop sleeping on this underrated Instagram feature!

If you’re creating reels for Instagram and not using the “trial reel” feature, you’re seriously missing out on one of the easiest...

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