Ideas for Instagram Feed Layout

Want to make your Instagram feed look more cohesive and on brand without overthinking it? I've got you!

There are so many ways to approach your Instagram layout and the best part is, you can choose a style that works for your content and your energy level. No need to overcomplicate things.

Here are a few of the most popular feed layout ideas to help you get started or switch things up!

#1: All Photos

This layout is super simple and clean. You’ll only post photo content, product images, flat lays, client work, lifestyle shots, etc.

📌This layout is great if you want to keep things minimal and aesthetic. Just make sure all your photos have a similar tone or filter for consistency.

#2: Model photo, quote, object photo

This layout follows a repeating pattern. For example:
Row 1 – model photo
Row 2 – quote graphic
Row 3 – object or detail photo

This is a great way to keep your feed visually interesting and organized. It adds a rhythm your audience will recognize and come back for!

#3: This layout is like Option 2, but with more variety.

Still follow a general pattern, like mixing model photos, quotes, and product images, but play around with color blocks, reels, or text graphics.

The key here is balance. Make sure the mix of content flows well visually without looking too random.

#4: Same as #3, but mix up the layout style.

This layout gives you freedom to mix it up while staying branded. Think:
Reel → quote → product photo
Selfie → testimonial → color block
Carousel → behind-the-scenes → educational post

 It’s all about having variety while still keeping everything on-brand with your fonts, colors, and overall vibe. This option gives you more room to show your personality!

Remember: Your feed is your storefront, but it doesn’t have to be perfect. Choose a layout that works for you, one that helps you stay consistent without the stress.

Want help creating a custom feed plan that fits your brand and your lifestyle? I’ve got you!💬 Let’s chat and build something that feels good and works hard for your business!